What Fulfillment Shipping Models Are Available for Europe?

Amazon offers three primary fulfillment models for sellers operating in Europe:

1. Pan-European FBA

• How It Works: Sellers store inventory in one or more Amazon fulfillment centers across Europe, and Amazon distributes the inventory to other locations based on demand.

• Benefits:

  • Faster delivery times for customers.

  • Local fulfillment fees apply when inventory is stored in the destination country.

  • No additional cost for inventory distribution.

• Considerations:

  • VAT compliance is required in each country where inventory is stored.

  • Oversize items may incur surcharges.

2. European Fulfillment Network (EFN)

• How It Works: Sellers store inventory in their home country's fulfillment center, and Amazon fulfills cross-border orders to other EU marketplaces.

• Benefits:

  • Simplified inventory management (single storage location).

  • Access to customers across all EU marketplaces.

• Considerations:

  • Cross-border fees apply for orders shipped outside the home country.

  • Longer delivery times for cross-border shipments.

3. Multi-Country Inventory (MCI)

• How It Works: Sellers manually send inventory to fulfillment centers in multiple countries, allowing for local fulfillment in each marketplace.

• Benefits:

  • Local fulfillment fees apply for sales in countries where inventory is stored.

  • Greater control over inventory distribution.

• Considerations:

  • Requires sellers to manage inventory forecasting and replenishment.

  • Cross-border fees apply for sales in countries without local inventory.

Comparison Table:

For more information, visit the FBA Rate Card.